Digital TV News: Streaming Media
Roku and The Trade Desk announce data-driven streaming partnership
Apr 30, 2024 – Roku (NASDAQ: ROKU) plans to enable advertisers using The Trade Desk (NASDAQ: TTD) to leverage Roku Media and audience and behavioral data to better understand and optimize their TV streaming campaigns.
News categories:
Roku, The Trade Desk, Jay Askinasi, Jed Dederick, Advertising, Big Data, Digital TV, Streaming, USA
Plex has largest FAST line-up with 1,112 channels
Apr 17, 2024 – Plex now offers 1,112 free-to-stream live TV channels, with more than 800 available in the US. Plex is the most widely available ad-supported VOD and live TV offering, covering more than 180 countries.
News categories:
Plex, Keith Valory, Todd Hay, Gavin Bridge, Advertising, Digital TV, Streaming, USA, Worldwide
DISH Media unifies access to STB and CTV ad inventory
Apr 8, 2024 – DISH Media has launched PerformXP, enabling digital media buys across both STB and CTV inventory via one insertion order with real-time reporting across all inventory.
News categories:
DISH Media, John Rinaldo, Advertising, Digital TV, Satellite, Set Top Box, Streaming, USA
ZTE and Telecab unveil Android TV-powered 4K set-top box
Mar 29, 2024 – ZTE (0763.HK/000063.SZ) has announced that Telecab in Brazil has deployed its B866V2FA set-top box. The Android TV-powered box supports 4K, offering users an immersive TV viewing experience.
News categories:
ZTE, Telecab, Geilson Araujo, Android TV, Brazil, Digital TV, IPTV, Set Top Box
DoubleVerify and NBCUniversal launch program-level measurement
Mar 12, 2024 – DoubleVerify and NBCUniversal have announced an expanded partnership to provide program-level measurement on over the top (OTT) devices, including Connected TV (CTV).
News categories:
DoubleVerify, NBCUniversal, Mark Zagorski, Dominick Vangeli, Ryan Eusanio, Advertising, Big Data, Digital TV, Streaming, USA
U.S. internet households averaged 17 connected devices in Q3 2023
Jan 11, 2024 – Parks Associates' has found that the average number of connected devices per U.S. internet household reached 17 in Q3 2023, and smartphone ownership surpassed TV ownership for the first time.
News categories:
Parks Associates, Sarah Lee, CES2024, Digital TV, Market Research, Smart Home, Smart TV, Streaming, USA
FreeCast debuts streaming ecosystem and monetization solution at CES
Jan 10, 2024 – FreeCast has announced a streaming experience that brings content from multiple providers into a single one-stop-shop where consumers can both easily find content and manage their subscriptions.
News categories:
FreeCast, William Mobley, CES2024, Content Distribution, Digital TV, Streaming, USA
Tizen most popular Smart TV purchased in US in 2023
Jan 8, 2024 – Parks Associates has released research showing that 66% of US internet households now own a smart TV. The Q3 2023 survey shows that the most popular smart TV OS is Samsung's Tizen at 35%.
News categories:
Parks Associates, Sarah Lee, Elizabeth Parks, CES2024, Digital TV, Market Research, Smart TV, TV OS, USA
TVUP SaaS TV platform reaches over 1 million subscribers
Dec 15, 2023 – TVUP will reach the end of 2023 with over one million subscribers, following the deployment of the service by its three first market makers: Tivify, Simpleplus and Mundo Go!
News categories:
TVUP, Mundo, Eudald Domènech, Francisco Sáez, Renato Motta, Chile, Content Distribution, Digital TV, Spain, Streaming, Subscribers, Venezuela
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