Digital TV News: Strategy Analytic

Current VR experiences lack context required for real engagement
Mar 16, 2017 – While the VR market is poised for tremendous growth over the next several years, a recent study from Strategy Analytics has found that current VR experiences lack the context required for real engagement with the medium.
News categories: Strategy Analytics, Mathew Alton, Chris Schreiner, Digital TV, Market Research, Metaverse, Worldwide

Consumer Smart Home spending to grow to $158bn by 2022
Feb 28, 2017 – Strategy Analytics expects a period of competitive turbulence as new vendors vie for position in the burgeoning smart home market. Business models are in flux as service providers seek sustainable revenues other than for security monitoring.
News categories: Strategy Analytics, Bill Ablondi, Market Research, Smart Home, Worldwide

Google dominates VR headset shipments
Feb 21, 2017 – 2016 saw the launch of multiple new VR platforms. Strategy Analytics estimates that over 30 million VR headsets shipped, split between 6 major competing VR platforms in an increasingly fragmented landscape.
News categories: Strategy Analytics, David MacQueen, Cliff Raskind, Market Research, Metaverse, MWC24, Worldwide

5G could herald another wave of TV disruption
Feb 6, 2017 – TV and video delivery is likely to become a core capability of next generation 5G wireless services according to Strategy Analytics. Recent demonstrations have suggested that 5G will support 1Gbps data throughput rates.
News categories: Strategy Analytics, Sue Rudd, Michael Goodman, David Mercer, Broadband, Digital TV, Market Research, Mobile, Worldwide

Strategy Analytics finds big price differences between pay TV providers
Jan 26, 2017 – The Teligen division of Strategy Analytics has released a report showing significant differences in Pay TV prices even between providers in the same country. The study also shows great variation in the structures and underlying technologies of the Pay TV offers.
News categories: Strategy Analytics, Halvor Sannæs, Edouard Bouffenie, Cable TV, Digital TV, IPTV, Market Research, Satellite, Worldwide

Strategy Analytics recommends more aggressive adoption of LTE Broadcast
Jan 9, 2017 – Strategy Analytics has recommended that mobile operators, especially those with multi-screen assets and ambitions to provide superior mobile video and data experiences to customers, adopt eMBMS, or LTE Broadcast, more aggressively.
News categories: Strategy Analytics, Wei Shi, Nitesh Patel, Content Distribution, Digital TV, Mobile, Worldwide

Service provider Smart Home opportunity to hit $62 billion by 2020
Oct 17, 2016 – According to Strategy Analytics, by 2020, consumers will be spending nearly $130 billion annually on smart home offerings, with 47%, or more than $60 billion, being available to service providers.
News categories: Strategy Analytics, Bill Ablondi, BBWF, Market Research, Smart Home, Worldwide

More than 100 million homes to have an HDR TV by 2020
Sep 7, 2016 – By 2020, 250 million TV viewers around the world will be ready to watch shows using the latest technology known as High Dynamic Range (HDR) according to Strategy Analytics.
News categories: Strategy Analytics, David Mercer, David Watkins, Digital TV, Market Research, Smart TV, Worldwide

Multiplay bundle subscriptions drive UK revenue growth
Jul 26, 2016 – From 2015 to 2020, UK Quad Play revenues will triple, while total multiplay market revenues grow by 34 percent. Double Play subscriptions will peak in 2016 and begin to decline as customers move to Triple and Quad-Play bundles.
News categories: Strategy Analytics, Jason Blackwell, Josie Sephton, Digital TV, Market Research, UK