Digital TV News: NPR

Xumo unveils tools for building, managing and monetizing FAST services
Jan 5, 2023 – Xumo Enterprise has announced a suite of solutions providing content owners, advertisers and streaming platforms with more ways to program, manage and monetize FAST services.
News categories: Xumo, PGA TOUR, Stefan Van Engen, Tom Jeffs, Advertising, Content Distribution, Digital TV, Streaming, Worldwide

LG unveils 2023 Smart TV lineup at CES
Jan 3, 2023 – LG is introducing a refreshed, more personalized user experience in 2023. New 'Quick Cards' offer users easy access to the content and services. LG's more advanced webOS makes it easy with personalized recommendations.
News categories: LG Electronics, CES2024, Digital TV, Smart TV, TV OS, USA, UX

smartclip and Ad Alliance enhance linear TV spots with addressable formats
Dec 15, 2022 – Ad Alliance and smartclip have announced a solution to enhance linear TV spots with targetable Addressable TV formats. Dynamically added banner ads can be integrated into the linear TV spot or the complete spot can be replaced digitally.
News categories: smartclip, Ad Alliance, Thomas Servatius, Advertising, Digital TV, Germany

Ad-supported Disney+ now available in the U.S.
Dec 8, 2022 – Disney+ has made its ad-supported subscription offering available in the U.S. New subscription plans with ads across the Disney Bundle and Hulu + Live TV packages are also now available.
News categories: Disney, Disney Advertising, Michael Paull, Rita Ferro, Advertising, Digital TV, Streaming, USA

Disney Clean Room technology integrated with VideoAmp
Dec 1, 2022 – Disney Advertising is building momentum for marketers leveraging Clean Room technology through an integration between its Audience Graph, Ad Exposure Log Files and VideoAmp’s TV Viewership footprint.
News categories: Disney Advertising, VideoAmp, Lisa Valentino, Michael Parkes, Geoffrey Calabrese, Advertising, Big Data, Digital TV, USA, Worldwide

MASMEDIA TV selects StreamVX energy-efficient encoding
Nov 25, 2022 – MASMEDIA TV is joining forces with StreamVX on a low-power encoding platform. StreamVX as a vendor in the OTT video delivery domain. MasMedia offers clients an IPTV solution of more than 250 linear channels.
News categories: StreamVX, MASMEDIA TV, Content Distribution, Digital TV, IPTV, Spain

Omdia expects display demand to rebound in 2023
Nov 8, 2022 – Omdia's latest tracker indicates that area demand for displays in 2023 will grow by 6.2% year-on-year (YoY). Plummeting demand has bottomed out, thereby making way for a rebound to normalization in demand by the second half of 2023.
News categories: Omdia, Ricky Park, Digital TV, Market Research, Smart TV, Worldwide

Nielsen enables 'Always On' YouTube ad measurement
Oct 4, 2022 – Nielsen's 'always on' Digital Ad Ratings (DAR) will now measure YouTube video ad campaigns, providing data needed to better understand reach, manage frequency and prove the efficacy of media buys across desktop, mobile and CTV.
News categories: Nielsen, Kim Gilberti, Advertising, Big Data, Digital TV, USA

Semiconductor market slowdown picks up speed
Sep 22, 2022 – The second quarter of 2022 was the third consecutive quarter of weakening revenue growth for the semiconductor market, with the market now in decline according to Omdia’s Competitive Landscape Tracker.
News categories: Omdia, Digital TV, Market Research, Semiconductor, Worldwide