Digital TV News: UL
Yahoo combines Connected TV and Linear viewership data
Jun 5, 2024 – Yahoo Advertising has launched Unified TV Audiences, a blended dataset offering advertisers unparalleled insights into connected TV (CTV) and linear audience viewership.
News categories:
Yahoo, Elizabeth Herbst-Brady, Nidhi Gupta, Advertising, Big Data, Digital TV, Set Top Box, USA
TV by OpenX rolls out internationally alongside US enhancements
Jun 4, 2024 – OpenX is expanding TV by OpenX to Australia, France, Germany, Italy, Japan, Spain and the UK. In parallel, TV by OpenX is expanding in the US to deliver data-driven curation to biddable CTV.
News categories:
OpenX, Matt Sattel, Doug Cuesta, Advertising, Australia, Digital TV, Europe, Streaming
Xumo releases 2024 FAST Market Update report
Jun 4, 2024 – Xumo has released a report on the U.S. FAST market, covering topics such as who is watching, when and how much they watch, why they watch, and how FAST viewing compares to other forms of entertainment.
News categories:
Xumo, FASTMaster, Stefan Van Engen, Gavin Bridge, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
Barb releases Q1 2024 SVOD data from its Establishment Survey
Jun 3, 2024 – Barb has released data from its Establishment Survey showing that 19.5m UK homes (67.9%) had access to an SVOD service in Q1 2024, an increase from 18.8m UK homes (65.4%) in Q4 2023.
News categories:
Barb, Doug Whelpdale, Digital TV, Market Research, Streaming, UK
WSTS adjusts Spring 2024 semiconductor forecast upwards
Jun 4, 2024 – The WSTS has released its Spring 2024 forecast for the global semiconductor market, adjusting its forecast for the market upwards to project 16.0% growth compared to the previous year.
News categories:
WSTS, Market Research, Semiconductor, Worldwide
ITV teams up with Friend MTS in battle against piracy
Jun 4, 2024 – ITV, the UK's largest commercial broadcaster, has chosen Friend MTS's anti-piracy services to help protect its main linear channels on broadcast and streaming platforms.
News categories:
Friend MTS, ITV, Chris Gibbs, Sarah Tierney, Broadcast, Content Protection, Digital TV, Streaming, UK
Belgium's BASE adds broadband and TV to mobile offer
Jun 3, 2024 – BASE has announced that from June 3rd, it will be adding a fixed Internet offer (BASE Internet) and a TV offer (BASE TV) to its existing mobile offering (BASE mobile).
News categories:
BASE, Telenet, Gérald Demortier, John Porter, Belgium, Broadband, Digital TV, IPTV, Set Top Box
Seedtag acquires Beachfront
Jun 3, 2024 – Seedtag has acquired Beachfront. Beachfront's technology, inventory, and expertise in CTV advertising will be incorporated into Seedtag's existing contextual advertising solutions.
News categories:
Seedtag, Beachfront, Jorge Poyatos, Chris Maccaro, Advertising, Digital TV, MandA, Streaming, USA
Astro selects Amagi and AWS to transition playout to the Cloud
May 31, 2024 – Astro, with Amagi, is modernizing systems and infrastructure for the playout and origination of its linear channels and playout disaster recovery capabilities and transitioning them to AWS.
News categories:
Amagi, Astro, Amazon Web Services, Srinivasan KA, Mauro Di Pietro Paolo, Pete Murray, Content Distribution, Digital TV, Malaysia
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